Convex

1 experiment analyzing Convex's B2D marketing — from landing pages and docs to onboarding flows and paid campaigns.

Product
Convex

Convex targets both developers and vibe coders — and shows GitHub stars as social proof

Convex runs a dual-persona hero with an npm install CTA for developers and a Chef AI builder path for vibe coders, while displaying 7,138 GitHub stars in the navigation. A study in serving multiple audiences without diluting the message.

herovibe-codinggithubpersona